Samantha is a professional architect, urbanist and masterplanner with 25 years of experience on large scale international projects, including 20 years in design leadership roles for the design, development and delivery of major events worldwide including Dubai Expo 2020, Doha 2020 Olympic Bid, Doha 2011 Asian Football Cup, Athens 2004 Olympic Games, Doha 2006 Asian Games, Delhi 2010 Commonwealth Games and the Qatar Sports Venue Master Plan. Co-author and design lead on bid city files including Expo Baku 2025, Doha 2020 Olympic Bid, the winning bid file for the Qatar 2011 Asian Football Cup and the winning bid file for the 2010 World Indoor Championships in Athletics
Samantha is also Advisor to the Australian Pavilion for Expo2020 Dubai, member of the Venice Biennale Committee for the Australian Pavilion and President of International Chapter of the Australian Institute of Architects.